Social Media Marketing

Why a rental needs a feed

Platforms rank listings; people follow places. A rental with an active presence collects followers from past guests, local event traffic and people planning a visit, and those followers turn into direct enquiries and repeat bookings that no platform fee touches.

The long-term effect matters more than any single post. A year of consistent content builds a property that guests search for by name, which is the strongest position a short-term rental can hold.

What the flat rate covers

A monthly content plan tied to the local calendar, designed images in your property's look, short vertical video cut for Reels and TikTok, captions and hashtags written for the Kitchener-Waterloo market, posting and scheduling handled for you, and a monthly summary of what grew.

Content is shot during turnovers and inspections we are already doing, which is why we can hold the price flat.

Content built around what actually happens here

The posts that perform are the ones tied to a real date on the local calendar: Oktoberfest week, university move-in, the St Jacobs Market on a Saturday, the first snow. A post about your Kitchener property going up the week Oktoberfest bookings open works harder than a generic interior shot posted on a random Tuesday, and it is the same photograph either way. We plan the calendar around what is already happening in Kitchener, Waterloo and Cambridge rather than inventing content from nothing.

$250 per month, flat

No percentage, no contract, no setup fee. It runs alongside either management plan or on its own, and you can stop any time with a month's notice. If a month of content does not earn its keep in direct attention, stopping costs you nothing.